• Home
  • Newsroom
  • WhiteSource Unveils Global Channel Strategy and Vision, Led by Rick Riccio, New Head of Channels

WhiteSource Unveils Global Channel Strategy and Vision, Led by Rick Riccio, New Head of Channels

WhiteSource, the leader in open source security and license compliance management software, announced today that it is launching a new global Channel-focused strategy to drive business performance and bring new profits via new and existing channel partners.

The new strategy will be led by Rick Riccio, WhiteSource’s new Head of Channels, who previously led successful North American Channel programs at multiple cybersecurity software organizations. Riccio will be responsible for creating the new vision, enablement, program design, and experience programs.

Revenue for WhiteSource’s solutions via its current Channel Partners climbed each quarter in 2020. Along with the new Sales organization, WhiteSource has set aggressive goals to reach a point where the large majority of revenue will be generated from Channel sales.

“WhiteSource’s Software Composition Analysis solution continues to be the leading choice for Enterprise customers worldwide,” said Riccio. “By joining forces with our Channel partners, we will enable them to capitalize on WhiteSource’s strong competitive advantages.”

In order to support the new channel structure and goals, WhiteSource will be recruiting new channel partners that will focus on selling WhiteSource’s Software Composition Analysis solution, helping expand the North American enterprise market. In addition, WhiteSource has updated its partner program and the partner compensation plan with a large investment in high margins and a strong deal registration process. The new strategy will also focus on empowering WhiteSource partners with comprehensive support from the onboarding stage until the selling stage.

Meet The Author

Adam Murray

Adam Murray is a content writer at WhiteSource. He began his career in corporate communications and PR, in London and New York, before moving to Tel Aviv. He’s spent the last ten years working with tech companies like Amdocs, Gilat Satellite Systems, Allot Communications, and Sisense. He holds a Ph.D. in English Literature. When he’s not spending time with his wife and son, he’s preoccupied with his beloved football team, Tottenham Hotspur.

Subscribe to Our Blog